For the vitality of body and mind. For well-being, balance and vigour. The Linz-based company CBDNOL has a versatile product range by its side – from the finest oils to cosmetics and hemp-based foods.

For a nature-inspired, soulful appearance, the hemp leaf needed to remain at the center of the design concept – but now in a progressively abstract form, as a strong signet with a high recognition factor and in keeping with a modern zeitgeist. The CBDNOL logotype was set in two lines to make the core element, CBD, easier to recognize. In “For the way you feel.” a slogan was created that uses a lot of emotion and respect to convey the brand’s thinking and doing and the products’ very personal benefits for the customer. The brand's imagery visualizes the slogan and shows a life full of emotions. The result is an elegantly reduced but highly emotional brand identity.

Nora Obergeschwandner

Johanna Jaksch

Max Karall

Kirsten Ives

Valerie Zehethofer

Denise Dorn, Johanna Wohlrab

Michael Dürr

CBDNOL GmbH

Michael Dürr

Michael Königshofer