Gilbert in Vienna's 7th district is much more than a hotel: a character who cares about nothing more than ensuring guests' well-being and providing personal assistance. The completely redesigned hotel has earned an identity whose name is the only thing ordinary about it.
Colorful key visuals are used to express the hotel's credo in the brand design, while the surreal touch shows that outstanding service can be provided without taking yourself too seriously. The slogan "Truly your hotel" says it all. The graphic design is dominated by a pleasantly calm blue, which is also used in the logotype and as a font color and serves as a counterpoint to the vibrant life in the 7th district. The grid used in the interior design acts as a bridge between the space and graphic design. Catchphrases and images also highlight the family business's green thumb and sustainability mindset brought to life.
Nora Obergeschwandner
Helena Brosch-Fohraheim
Christian Leban
Matthias Alber
Max Karall
Jürgen Rumpler
Marion Baku
Martha Stockbauer
Denise Dorn, Samina Gheorghe
Sebastian Lager
Hotel Gilbert
Sebastian Lager
Michael Königshofer, Gregor Hofbauer
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