The Planet Lem – Visual Identity
Titelbild zu The Planet Lem – Visual Identity

Project Description

The Planeta Lem is a new center for literature and language that will be established in Krakow, Poland, and dedicated to the work of Polish science fiction writer Stanislaw Lem – creator of Solaris.

Gabriela Baka and Łukasz Podolak have created a variable and animated identification that reacts together with the center to the current problems. The design assumption was to create a tool that would create an infinite amount of unknown worlds, allowing the Center to co-create the identification, and thus it would never lose its freshness or topicality.

Identification consists of a logo, a grid system, and abstract visualizations of exceeded dimensions, as well as a fleeting raster.

The modular grid combined with geometric typography forms a system that is the base for more organic and free visuals. The system adapts to the format and scales with it, which allows the accommodating of various information, photos, videos, and mysterious dimensions.

Website

https://www.behance.net/gallery/129051691/Planet-Lem-Visual-Identity

Designer

Gabriela Baka

Łukasz Podolak

Author

Gabriela Baka

Łukasz Podolak

Client

Krakowskie Biuro Festiwalowe (KBF)

Copyrights Pictures

Baka & Podolak



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