Gensyn Intellectual Property Logo
Titelbild zu Gensyn Intellectual Property Logo

Project Description

This logo is abstractly evolved from the initial letter "G" from the enterprise's English name, it is consist of left and right abstract single quotation marks , which means smooth communication and consultation between enterprise and customers, We use "positive and negative shape" creative techniques and using hollow blue part and the right of single quotation mark to form a complete 3D shield modeling. The single quotation mark on the left is like a powerful hand gripping the shield, highlighting the industry characteristics of intellectual property protection, the shield is like a smiling face, conveying the concept of service first.

Through asymmetric forms, my works seek independent personality expression in "positive and negative form" and "blank space", which not only conforms to the traditional aesthetic, but also creatively interprets the concept of "consulting service" and fully expresses the needs of the brand.

Designer

jerie ko

freya ho

Author

jerie ko

freya ho

Collaborator

freya ho

Photographer

freya ho

produced by/printed by

zhiinke printing

Client

Beijing Gensyn Intellectual Property Agency Co. LTD

Copyrights Pictures

none