Creative idea/strategic concept:
Corona means powerlessness, anxiety or uncertainty in large parts of the economy. We started the mailing at the time of the first opening steps.
"Breathe a sigh of relief". This word was burned into sponges.
The sponges were vacuumed and, together with a 2-sided card, shrunk into foil. When opening the foil, the sponge took air, the word breathe a sigh of relief became clearly visible.
Key message:
ghost.company is a highly professional partner in the field of direct marketing communication – and develops unique ideas for addressing.
Success measurement:
The results are measured against new business requests. So far, a total of 28 project inquiries have been received with the mailing.
In addition, the web traffic was evaluated. There were significant increases here. The mailing will be followed up by telephone.

www.ghostcompany.at

Lisa Wolf

Achim Friedrich

Nina Ceru

rausgebrannt

ghost.company