The project ”Molecular Typography Laboratory" is an experimental research. The laboratory examines the speculative premise: "The characters of the Hebrew alphabet have a molecular structure." The research shows how this assertion affects the Hebrew alphabet, word, and language, and examines the discipline through the parameters of function versus aesthetics, and content versus form.

The posters illustrate some of the research conclusions while using linguistic patterns, such as anagrams, palindromes, and pangrams. These tests examined the formal, aesthetic, and symmetrical appearance of the characters and of the words.

http://www.kfdesign.co.il/

Kobi Franco

Kobi Franco

Kobi Franco