Winemaker Michael Wenzel from Burgenland, Austria, produces natural wines – an interplay of nature and craftsmanship par excellence. This now also needed to be reflected in the wine’s packaging.

For this purpose, elements from nature, which determine the essence of this wine so profoundly, were put on the front labels, matching the character of each wine. The photos on the labels pay homage to the Polaroid, building a bridge to the craft that connects photography and winemaking. The rosé tone of the capsule was inspired by “skin contact” – another term for maceration.

Nora Obergeschwandner

Katharina Pristolic

Sonja Priller

Weingut Michael Wenzel

Sonja Priller