The following project was done in third semester at Fachhochschule Dortmund. We all know that children don't enjoy vegetables but why so? "Super Stark Gemüsesäfte" is a fictional juice brand which focusses on a child audience. The funny and charming characters on the packaging put a smile on their faces. The Children will now associate vegetables with something positive and become more brave to try out something new. The children will be more than happy to see their litte friend on a supermarket shelf. They even will learn something new because of the child friendly riddles on the side of packaging.

Renata Pasik