The Verjus SÉLECTION in the Classic White and Classic Rosé varieties and the FRIZZ line from the Verjus Shop are the non-alcoholic and histamine-free alternatives to classic wine. We created the design for this line. It had to be classically elegant yet modern at the same time.
This resulted in elegant illustrations for the SÉLECTION line that mirror the Art Nouveau look and feel of the Verjus company logo with their geometric design elements and golden frames. The minimalist motif of the three grapes with a drop symbolising grape juice forms a balanced unit.
The fresh colors of the FRIZZ line reflect the associated liveliness. The round shape of the illustrations of both lines also creates the recognition value of the products.
The structured, light colour gradient gives the motif a more organic appearance. The overall look is rounded off with an elegant, cream-coloured paper for label printing with a delightfully rough feel, leaving an impression on all the senses.
https://werbelechner.at/arbeiten/verjus/
Christina Cossee, werbelechner Werbeagentur
Benedikt Lechner, werbelechner Werbeagentur
ETIVERA Verpackungstechnik GmbH
Verjus Shop
Benedikt Lechner, werbelechner Werbeagentur
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