Project: Skilled workers campaign
Client: Elmar Graf GmbH

Graf EGD have dedicated themselves to the areas of electrical installations, control cabinet construction, building automation and heating, ventilation and air conditioning technology. Through our advertisement campaign, they would like to acquire qualified specialists. The interest of new employees should be aroused by an eye-catcher through original yet funny comparisons like “We found Nessi. Now we are looking for electrical installation technicians.” According to the motto: It is easier to track down the Lochness monster than qualified specialists. Similar to the second and third motif: "It was easy to find life on Mars..." - a Martian enjoys his octopus sandwich in the midst of his "Graf EGD" colleagues at their break. The third motif bears the slogan "It was easy to find Bigfoot...", the Sasquatch stands between two technicians. A weighty topic, tackled light-footedly with a little humor.

Marty Rauch

Clemens Hinteregger

Clemens Hinteregger

Miriam Jaeneke

Christoph Pallinger

Elmar Graf GmbH

Werbeagentur IRR