Perchten
Project Description
There is an ancient custom in the Alps, the so-called “Perchtenlauf”. Young men and women, dress up in scary devil costumes and parade through the villages to drive away evil spirits.
Over time, this spectacle has become a real crowd-puller, attracting hundreds of people of all ages every year in the run-up to Christmas. To this day, magnificent, shaggy robes and intricately carved wooden masks are lovingly handcrafted for the occasion.
In order to pay the necessary respect to this custom, we have illustrated two “Perchten” in equally elaborate handwork. The illustration serves as a key visual for various advertising materials in print but also in the digital area.
Designer
Gue Kirchner
Illustrator
Gue Kirchner
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