Motivational birthday cards // Motivationskarten zum Geburtstag
Titelbild zu Motivational birthday cards // Motivationskarten zum Geburtstag

Project Description

Things don’t always go as planned – especially in difficult times. With that in mind, we wanted to do something nice for our customers and surprise them with something special for their birthday. Our idea: 12 lovingly hand-illustrated motivational cards.

Each card is unique. What sets them apart are the motivational sayings, some of which were penned by werbelechner, while others include well-known quotes. Another stand-out feature is, above all, the handmade character illustrations that give the cards a unique touch. The minimalist but playful illustrations depict figures and motifs made up of simple, organic shapes. Various patterns of dots, stars, waves or confetti break up the overall picture. In order to appeal to men and women equally, the cards in pastel shades were combined with dark blue and dark green.

Playing with different typographies brings a sense of individuality to the cards. This resulted in an overall package that put a smile on the faces of many customers.

Website

www.werbelechner.at

Illustrator

Christina Cossee, werbelechner Werbeagentur

Collaborator

Julia Schmidt, werbelechner Werbeagentur

Mag. Gabriele Lechner, werbelechner Werbeagentur

Photographer

Benedikt Lechner, werbelechner Werbeagentur

produced by/printed by

Offsetdruck Bernd Dorrong

Client

Mag. Gabriele Lechner, werbelechner Werbeagentur

Copyrights Pictures

Benedikt Lechner, werbelechner Werbeagentur