Familux Resorts is the world’s first and only premium hotel group catering exclusively to families with children. As part of the rebranding project, Studio Q Brand Lab developed a unique illustration style derived from the lines of the logo. A whole world of characters is brought to life – having just as much fun as the guests' kids in the group's resorts. Each resort has their characters, rooted in the wildlife or legends of their regions. They are used throughout the brand communication and in the hotels, and in an animated video they welcome guests and explain the house rules.

Michael Svec

Iva Rakic-Svec

Nikola Rakic

Nikola Rakic

Familux Resorts