As a part of graphical contest dedicated to newly emerging, multidisciplinary culture and literature centre in Cracow named PLANET LEM, we have prepared a branding concept. In our proposition we based the main idea of the logo one one of LEM’s interest: SWARM INTELLIGENCE. Stanisław Lem was a Polish writer of science fiction. Lem’s books have been translated into over 40 languages and have sold over 45 milion copies worldwide. Lem’s science fiction works explore philosophical themes through speculations on technology, the nature of intelligence, or alien intelligence. Planet Lem is the place which focus on culture, literature and science from all over the world. Its the place that is still changing, evolving and lives. The branding concept is based on the theory of SWARM INTELLIGENCE, which is the collective behavior of decentralized, self-organized systems, natural or artificial.

https://www.behance.net/gallery/118472813/The-PLANET-LEM-branding

Anna Holik

Adam Chyliński

Daniel Naborowski